Dionisios

Showing 6 posts tagged stats

The Social Campaign: The Growing Reach of Social Media’s Election Impact [Infographic]

I love social media, infographics, and am a political junkie, so this is worth the post. The factoid in the infogaphic below are astounding, but not totally surprising. To see how dramatically the utilization of social media and social networks in politics – between 2008 and 2012 – has grown is impressive. Even today, President Barack Obama and presidential candidate Mitt Romney announced that they are embracing mobile payments startup — square — to collect micro-donations during boots-on-the-ground, grassroots events in the run-up to the election.

The number that catches my attention the most, though, is how active and dominating 18-29 year-olds are – across all age groups studied – in four main activities: watching online political videos, sharing election-related content, engaging politically, and posting original political content.

Why is this potentially crucial? History has taught us that young people just don’t care about politics, right? And older voters are the ones who go to the polls, right? Well, these numbers tell me that the first point is incorrect. The question is will the hype among young voters today materialize into votes come November?

Keep scrolling to see the infographic in its entirety.

The Social Campaign: The Growing Reach of Social Media

Original Infographic Source:
MDG Blog
Monday, January 30th, 2012

High-res It was announced today that Tumblr raised $85 million in additional funding from Richard Branson and other VC’s. If I had to speculate the reason why, perhaps it is because Tumblr traffic jumped by about two (2) billion pageviews per month to over 13 billion since the beginning of the year. Some other fun Tumblr numbers to consider include:

Over 10 billion posts
40 million new posts per day
Attracts 72 million visitors per month
Half of those are from outside the United States
Source: Quantcast 
What is more astounding – and is depicted in the graphic above – is that Tumblr now generates more pages views than Wikipedia, according to comScore. And fittingly, this post is indeed on Tumblr, ticking that number of posts to 10 billion plus 1.

It was announced today that Tumblr raised $85 million in additional funding from Richard Branson and other VC’s. If I had to speculate the reason why, perhaps it is because Tumblr traffic jumped by about two (2) billion pageviews per month to over 13 billion since the beginning of the year. Some other fun Tumblr numbers to consider include:

  • Over 10 billion posts
  • 40 million new posts per day
  • Attracts 72 million visitors per month
  • Half of those are from outside the United States

Source: Quantcast 

What is more astounding – and is depicted in the graphic above – is that Tumblr now generates more pages views than Wikipedia, according to comScore. And fittingly, this post is indeed on Tumblr, ticking that number of posts to 10 billion plus 1.

High-res A great infographic depicting the “Social Media War” that is currently upon us. Actually, though, this infographic is very relevant for anyone who is trying to figure out how the big 5 social media networks actually work, what they’re good for (and not), among other interesting factoids.

A great infographic depicting the “Social Media War” that is currently upon us. Actually, though, this infographic is very relevant for anyone who is trying to figure out how the big 5 social media networks actually work, what they’re good for (and not), among other interesting factoids.

Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger firmly on the pulse. But we don’t. Data about how social media really works, who uses it and how, continues to surprise.

Jay Baer
May 27, 2011